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3 Ways to Boost Your Lead Generation Efforts

You’ve jump-started your small business, but leads are getting slower and colder by the day. What can you do to revive your lead generation? You’ve likely exhausted all efforts, such as mailing out fliers, reaching out on your social media platforms and hitting up your email list for referrals, but nothing seems to be working.

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Is Your Rebranding Destroying Your SEO Strategy?

There are many reasons why a company may decide to rebrand their business. It could be to save their reputation, redo their image or transition after a merger or sale. Whatever the reasoning is behind your rebranding, make sure it’s not killing your search engine optimization strategy. SEO expert services are commonly used for this

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Useful Tips for Enhancing Your Mobile Marketing Efforts

Mobile internet users are not to be missed as the numbers grow every day. This means that if you want to reach these possible customers your website must be responsive. Enclosed you will find some tips that can help you create a solid mobile marketing strategy. Did you know that there are more than 4

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Is Your Email Campaign Suffering from ‘Inbox Bindness’?

Email marketing continues to be an excellent way to reach out to customers and prospects. Over 90 percent of Internet users check their emails daily. This means you have over a 90 percent chance to potentially have your email opened by subscribers. But just because you send your messages to their inbox doesn’t mean it

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SEO: It’s About Optimizing for the User Experience

Since the advent of search engines like Google and Bing, it’s been about improving the user experience. Brands and even professional SEO services in Los Angeles and beyond have tried to manipulate search engines to their benefit. This is how black hat search engine optimization was born. But as the Google algorithm continues to get

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Influencer Marketing How to Get it Right

Most brands know they need the help of influencers to get more visibility for their company. However, many of them make the common mistake of reaching out to the wrong individuals. There’s a misconception going around that the bigger the audience an influencer has the better. What really matters is the type of audience they

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Market Your Business Online Without Breaking the Budget

Let’s face it, advertising is an expense we all love to hate. The rates are sky high, but the results can be quite profitable. So it’s difficult to truly hate it enough to walk away from it. This is also the reason why a lot of business owners are attracted to online marketing. The costs

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These Strategies Will Solidify Your Online Marketing Efforts

What changes are you planning to make to your marketing strategies this year? If you’re like many other businesses, you’re looking to enhance you online marketing efforts. Now, this is a smart move if you can put together a solid plan to enhance your branding, user engagement and social media presence. An internet marketing agency

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Quick Guide to Becoming an Online Influencer

When you first start a business, you have no authority. This means getting people to buy from you is very difficult. Unless your product or service is unique or in high demand (and there’s a low supply), you’re going to have to work much harder to advertise your business. There are two paths to gaining

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Want to Succeed in Snapchat? Learn from these Brands!

Some brands are iffy about jumping on Snapchat because they’re unsure of how to approach it. So many of them ignore it and stick with other platforms, like LinkedIn, Facebook and Google+. Others may find Snapchat’s audience a bit too young for their products or services, and feel it’s a waste of time. However, there

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How to Improve Your Website in the “Google It” Era

The term “Google it” has become the norm in the millennial world we live in. Yellow Pages have become an artifact of ancient history’s past, never to resurrect again – and for good reason. Who needs a phone book when you can simply Google it in your smartphone, tablet or computer? Your placement in the

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Video Marketing: Camera Shy? Here Are Ways to Work Around that

Remember when social media first hit the scene? Online marketers didn’t quite know what to do with this new venue, but they knew they had to do something. It’s the same with video marketing. It’s been around since the emergence of YouTube, yet many brands still overlook the power online video content. Consumers are watching

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