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4 Tools to Improve Your SEO Strategy

Sometimes, it’s not about the strategies you use but the tools you incorporate in your strategy. There are so many available options that can be used to streamline the SEO efforts for your company. SEO companies use these tools all the time for both local and national companies. Knowing the tools available can help ensure

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Website Not Getting Clicks? Try these Tricks!

Google is where you need to be in order to get more visitors to your website whether organic or PPC. Feel free to get help from a qualified SEO company. Where’s the first place you look when you are in need of a product, service or information? Or when you need the contact number of

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Tips to Marketing “Uncool” Brands Online!

We’ve all seen our fair share of boring brands. Think of companies like General Electric and Shell – what could they possibly do to connect with the end user using social media? It’s kind of hard to imagine what their online reputation management strategy would look like. A lot of “uncool” brands are dealing with

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Cross-Channel Marketing: Yes, Email is Still Relevant

Cross-channel marketing is key for Internet marketing strategies today. Any SEO company will tell you that having a presence in various venues will help boost your engagement, traffic and possibly your sales. If you want to offer your audience a fluid experience, then you need to perfect your omnichannel strategy. An SEO agency in Los

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Instagram: Building a Loyal Fan Base

Instagram – it’s one of the quickest growing social networks on the Web today. Why? Perhaps because it offers a super convenient way to share photos and videos with friends and followers. Naturally, businesses and brands were going to find a way to use it to promote their own services and products. It takes a

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Facebook Ads vs Adwords: Which is Better?

This is the great debate in the PPC marketing community – Facebook ads vs Google Adwords. In the past, it was the battle of the search engines – Bing vs Yahoo vs Google. For many, Google trumped the cards every time. But with the rise of social media platforms like Facebook and Twitter, it leaves

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5 Reasons Why Your PPC Campaigns Aren’t Performing

The last thing you want to deal with is a low-performing pay-per-click campaign. If your company wants to avoid this issue, you need to implement better PPC management strategies. There are multiple culprits that can cause your PPC campaigns to fail. The following are the most commonly seen by companies that offer professional SEO services.

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Why You Should Build a Subscription-Based Business Model

  Being a small business owner means finding ways to keep cash flowing in. Of course, this is easier said than done, unless you have a great product or service that has generated a substantial amount of buzz. Not only do you have to attain new customers, but you also have to keep your current

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5 Ways to Earn More Using Your Personal Blog

Articles are still highly relevant content, especially since people today are searching for information all the time. Blogs are an excellent way to simplify online reputation management and converse with your audience, while at the same time boosting the SEO for your company. Of course, you need to ensure you’re implementing the correct keywords throughout

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Customer Relationship Management: Are You Doing It Right?

Relationship building is a fundamental part of any business, no matter what industry you’re in. You’re attempting to build relationships with prospects, customers and business partners, associates and vendors. When it comes to customers, the Internet is one of the best places to engage. SEO companies can be beneficial to your online reputation management, which

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Mobile: Making Your Social Media Presence Stand Out

According to recent data from KPCB, more people are utilizing their smartphones then their desktop computers. People are using their mobile devices for more than just checking emails and text messages. Now, they’re connecting on social networks and enjoying online video. According to a study done by IDC and Facebook, 70 percent of Facebook users

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6 Rules of Creating Responsive Web Designs

It’s no secret that Google prefers websites with responsive Web designs. If your site isn’t mobile-friendly, then you can expect your rankings to plummet, if they haven’t already. The year 2016 is going to showcase more favoritism for responsive websites, so it’s up to you to begin renovating your online real estate as soon as

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