All traffic is not created equal. In the past, search engine optimization “experts” used black hat methods to generate high volumes of traffic. However, the quality of the leads were very cold, which only increased bounce rates and decreased conversions. The quality of your incoming traffic is very important if you’re a business trying to
Social media creates superstars. These superstars have something every brand wants – the attention and trust of consumers. The products and services these influencers promote are more than likely going to be used by their followers. So if you can partner with these influencers and have them promote your business, then you can greatly increase
What makes content king? When done the right way, it can build engagement, increase revenue and build brand awareness. What’s also great about content is that there are so many different types to use. You have videos, text, images and audio. Selecting the best ones for your strategy is essential, which is why you should
Hugh Benjamin has taken notice of aerial drone photography and drone cinematography. Enclosed is an article that he shared on SEMrush blog site. Enjoy! https://www.semrush.com/blog/drones-and-social-media-marketing-why-this-content-is-taking-flight/
There are plenty of tools you can use as a marketer or entrepreneur to gain an advantage over your competitors. But there are few that work as well as search engine optimization. Any professional agency will tell you that SEO, when performed properly, can thrust your marketing efforts forward by leaps and bounds. However, the
Most businesses think they know what it takes to build a successful content marketing strategy – until their campaigns fail miserably. There’s more to content marketing than simply pushing out consistent posts. Any agency will tell you that SEO, quality content and an editorial calendar are essentials. Without these key elements, your strategy won’t get
Like technology, the internet marketing game is always evolving. This is why it’s important to stay on top of the industry, so your business doesn’t fall behind. One way to ensure this is to work together with a professional SEO service provider. But even then, you should stay abreast of emerging trends to ensure your
Where do your marketing campaigns take your prospects? Is it to your website home page? Or maybe a product page? The landing page you send visitors to is crucial to the success of your marketing efforts. If the landing page isn’t good, then your conversion rates will suffer. Your landing pages should be designed in
Automated emails don’t always work out for the best. It all depends on the industry you’re in. What works for one business may not work for the next – for instance, business owners normally delete template emails that pitch services. However, in e-commerce, these stock messages can actually boost sales. Of course, these need to
Youtube is worth it’s weight in gold. Video marketing is one of the best ways to get your brand noticed by a lot of people and fast. Naturally it’s the best helping hand you can find when looking to gear up your SEO efforts. Launching a new product can be exciting and possibly profitable.
If you’ve been using digital marketing services from an SEO agency, then you’ve likely heard once or twice the importance of link building, especially when it comes to generating traffic to your website. Back in the day, there were sneaky ways to build links, which helped raise your site in the ranks. However, Google caught
Email marketing is still considered a top tool for Internet marketers. However, there are still many brands out there sleeping on this potential money-maker. What sets apart a good email marketing campaign from a bad one is the strategy. SEO services specialize in developing email marketing strategies that can boost subscribers and return on investment.
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