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Email Marketing Tips for the Holidays

As an ecommerce retailer, you don’t wait around for the holidays to start pushing out marketing campaigns. It’s best to plan well in advance, so that your efforts are well-thought-out and likely to generate sales. Email marketing is one of the top ways to reach out to your customers regarding upcoming sales. You can use

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Link Building 101: Why is it Highly Recommended?

If you’ve been using digital marketing services from an SEO agency, then you’ve likely heard once or twice the importance of link building, especially when it comes to generating traffic to your website. Back in the day, there were sneaky ways to build links, which helped raise your site in the ranks. However, Google caught

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3 Reasons Why Custom Web Design is Better than Templates

Some will argue that Web design has suffered a decline because templates are now a ruling class. Of course, there are developers and marketers who beg to differ. If there’s one thing the two sides can agree on, it’s that the Web design of your Los Angeles business is crucial for the management of your

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4 Rules of a Highly Effective Social Media Strategy

Every small business owner sets out to be an all-in-one expert. They feel they can wear any hat they choose and succeed – at least, until they try and fall short of their expectations. It’s good to invest in expert services from social media marketing companies when you’re looking to enhance your online presence. Building

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Increase Profits of Your eCommerce Website

What does it take to make your online store stand out on the world wide web? It’s no lie – it’s very tough to do, especially with there being around 47 billion web pages on the Internet, vying for the attention of users. Of this number, there are between 12 and 24 million online stores.

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Is Your Startup Guilty of These Internet Marketing Mistakes?

Starting a new business is exciting. Sometimes, it’s so exciting that we forget to dot our I’s and cross our T’s. Simple mistakes can potentially be the downfall of a company, especially when it’s in its startup stages. Marketing today is more pronounced than ever. Any bloopers in your strategy could become viral instantly. We’ve

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Keyword Research Tips for Local Businesses

Ads are the friend of local businesses, but only if the correct keywords are being used. If you own a local business in Los Angeles, it’s essential to conduct keyword research to ensure your ads are reaching your target market. Some people find keyword research to be complex, so they hire professional SEO services to

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Refresh Your Online Marketing Campaign for 2016

When’s the last time you reviewed and made changes to your online marketing strategy? If you’re like most companies, you only look at it once per year, if that. Many businesses set up social media profiles and have an unorganized content posting schedule, then wonder why they are not getting any results. If you’re not

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Top 3 Ways to Build a Successful Online Business

The Internet has opened the doorway for all types of businesses to emerge. We are living in the age of entrepreneurship, but all too many online startups fail within their first year. All you need to jumpstart most online companies is a laptop and Internet connection. Just ask notables like Mark Cuban, Peter Thiel and

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Never Forget this No. 1 Rule for Content Creation!

True content marketers want to create content that is useful to their audience. It’s why their websites were untouched by Google’s Panda algorithm. This update was a push towards ensuring the user’s ability to search and find valuable content. Any great SEO agency will utilize tactics that enhance the user experience. If you decide to

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SEO

How Relevant is SEO Today?

The early 2000s birthed a myriad of Internet millionaires – microsite millionaires is what we call them. They were making fortunes overnight by taking advantage of loopholes in Google’s SEO guidelines. There were a plethora of professional SEO services that cashed in on this as well. It was a simple formula that anyone could use:

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