What is the key component in any successful Internet marketing strategy? Is it the search engine optimization? Is it online video marketing? Or is it online reputation management? If you ask reputable SEO companies, they’ll tell you it’s all of the above. And what really ties all of these together nicely is social media marketing
You’ve jump-started your small business, but leads are getting slower and colder by the day. What can you do to revive your lead generation? You’ve likely exhausted all efforts, such as mailing out fliers, reaching out on your social media platforms and hitting up your email list for referrals, but nothing seems to be working.
People love stories – it’s why brands like Apple and Dollar Shave Club have had major success with the public. The great thing about storytelling is that you don’t need millions of dollars to use it. All you need is a fantastic story and compelling narrative. Push it out to the world and you’re bound
Influencers help make the world go round – at least that’s the way it is in the marketing realm. As a brand, it’s important to spread word about your business any way you can. The problem with most companies is they waste too much time, effort and money on methods that simply don’t yield results.
Marketing has always been a complex field of business to operate in. The advent of the Internet has made the job of marketers even more peculiar – in some cases this is a good thing. The World Wide Web has granted marketers a crystal ball into the lives of consumers. We are now able to
If you want your small business to prosper, you need to implement digital marketing. And if you want your digital marketing to succeed, you need to incorporate the right tools. Social media is one of the tools you need to integrate into your strategy if you want to reach your audience and increase your revenue.
The internet is a double-edged sword in the business world. Those who use it find unique ways to grow their business, while those who ignore it sometimes pay the ultimate price. Being a brick-and-mortar company today is shaky ground, as e-commerce seeks to take over the retail industry. There’s a trend that began in 2016
Analogies seem like the best way to go when trying to explain complex ideas to a beginner, especially when it comes to SEO. There’s a lot of confusion about what works and what doesn’t, and what most people care about is how fast the results will come. SEO companies in Los Angeles have to become
It’s every brand’s worst nightmare – getting into a showdown with consumers that tarnishes your squeaky clean image. All of the hard work you’ve put into building up a strong name for your business goes out the window in an instant. We’ve seen this happen time and time again to even the biggest of corporations,
Companies no longer have the luxury of controlling the perception of their brands. At least, not without a solid online reputation management strategy. The internet has become the top resource consumers use to research businesses and its products and services. Back in the day, prospects would contact the customer service and sales department of these
User testimonials can make a real difference in your bottom line. Shoppers today look for social proof and user ratings when browsing for products to purchase. If your brand has a good online reputation management strategy, then it will be easier to convince consumers to do business with your brand. If not, then you’re at
Remember when social media first hit the scene? Online marketers didn’t quite know what to do with this new venue, but they knew they had to do something. It’s the same with video marketing. It’s been around since the emergence of YouTube, yet many brands still overlook the power online video content. Consumers are watching
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