“Scary landings convert better than beautiful ones.” A specialist in Internet marketing and conversion optimization often has to hear something like this. This is a very primitive idea, but it is not always far from the truth. A typical ugly landing looks like it was 10 years ago that some schoolboy who imagines himself to
What does it take to make your online store stand out on the world wide web? It’s no lie – it’s very tough to do, especially with there being around 47 billion web pages on the Internet, vying for the attention of users. Of this number, there are between 12 and 24 million online stores.
Does your online reputation precede you in a good way? If not, then it’s time to invest in online reputation management. One area that can make or break your business image is your website design. If it looks tacky and screams unprofessional, then people will say the same about your company. If your sales are
In order to develop a killer marketing plan, hard facts are essential. There’s plenty of data floating around the Web that you can use to formulate a strategy with a higher probability of working. This is, after all, what the pros from SEO companies do all the time. It’s why their SEO and social media
Ugly Website Syndrome is a serious condition that plagues thousands upon thousands of businesses. Yet the worst part of UWS is that you may not even know that you have it. How can you expect to enter the recovery period when your website design isn’t even on your mind? The bottom line is that this
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