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How to Effectively Host Online Events to Bring in New Customers

Hosting online events is an effective way to build buzz for your brand and potentially earn yourself a handful of new followers and customers. But successfully doing so is the issue many businesses struggle with. This is especially true now that a lot of brands are jumping onto the live video bandwagon. Creating live feeds

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Social Media: The Psychology Behind Likes and Shares

The marriage between marketing and psychology has taken the advertising industry to the next level. Understanding how the human psyche is affected by certain words, colors and tones really helps marketers to better appease their audience. Social media marketing, SEO and internet marketing companies now use psychology within their strategies. Social media is still new,

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How to Increase the Visibility of Your Tweets

Twitter offers brands and entrepreneurs a quick way to deliver news to their followers. People currently use Twitter to share breaking news, clever insights and data. What makes tweets different than typical content is that its lifespan is less than 20 minutes. After that, people are moving on to other tweets and content. This is

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Ways to Take Advantage of the New Facebook Page Layout

Being flexible is very important if you want your brand to sustain itself. The digital world we live in is ever-changing, so you need to be the same. Social media is one area of online marketing that we consistently see evolving. Platforms like Facebook, Twitter, Pinterest and Instagram are making adaptations to appeal to users.

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The Effect Drones have on Social Media

Hugh Benjamin has taken notice of aerial drone photography and drone cinematography. Enclosed is an article that he shared on SEMrush blog site. Enjoy! https://www.semrush.com/blog/drones-and-social-media-marketing-why-this-content-is-taking-flight/

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Trying to Improve Website Traffic? Try these Tips!

Increasing incoming website traffic is a goal brands have, but many lack the knowledge needed to obtain it. Small- and medium-sized businesses lack the budgets and manpower larger corporations have, but this doesn’t mean you can’t gain your fair share of the market. The key to achieving this is learning how to improve the SEO

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How to Give Your Social Media Marketing a Boost

How often do you log into your personal social media accounts? If you’re like most of America, you spend a great portion of your work scouring the feeds of social media. For you, it may be about marketing your personal and business brands, but it all comes down to this – everyone spends a lot

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Tips for Getting Your First 100K Followers On Instagram

Becoming a grand influencer in your industry is every brand’s dream. The key to gaining an infamous status is to build your presence on social media. This is how today’s celebrities are born. No longer do we need television and radio stations to tell us who’s popular and who’s not. We are in control of

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Tips for Making Your Instagram Profile More Attractive

Don’t lose out by lagging in your company’s social media marketing. Hire social media management services to build a robust online community for great ROI. Images speak louder than words – it’s why social media platforms like Pinterest and Instagram have made giant waves in the online realm. Any professional, business owner or entrepreneur will

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Top Ways to Drive More Traffic to Your Website Pt 1

Your web site is the gateway between prospects and your business. And if you play your cards right, you will be able to convert many of these visitors into paying customers. But before you can get there, you first have to drive traffic to your site. You can do this with the assistance of professional

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Quick Guide to Building a Consistent Brand Identity

When it comes to branding, you need to have consistency, authority and authenticity. Without these three things, people will have a hard time taking you seriously. You need to develop a clear and concise message and stick with it. One of the best places to project your brand is on social media. This is the

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Simple Strategy for Building a Personal Brand

Your brand is more than just a logo and a tag line – it’s a public image that reflects your vision and voice, and adequately portrays this to the public. Surely, you know more about the McDonald’s brand than just it’s golden arches and “I’m lovin’ it” tagline. They have made a great effort to

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