The penalties that Google search engine can impose on a site play a very important role in SEO. Just a few changes to the search algorithm in relation to your project can destroy any prospects for your online business. And all this is completely serious – many site owners do not take risks at the
Sometimes you realize that you have studied a certain SEO Strategy for a very long time and then, at the time of implementation, find yourself in great difficulties, not understanding how to insert it in the world real. We start from the assumption that SEO and how to appear on google represent one of the
Google and Yandex search engines are constantly improving their algorithms, and 2017 was no exception. A lot of changes have appeared, on the basis of which it can be concluded which ranking factors will be relevant in 2020 and in the coming years. Not only specialists, but also owners of commercial sites need to pay
The SEO trend, sometimes, is to seek answers to the trend of the positioning of your website on Google within the Guidelines. The Quality Raters Guidelines offer information related to Google’s algorithm and also represent a useful manual for evaluating a website. It is within the Quality Raters Guidelines that EAT (Expertise, Authoritativeness, Trustworthiness) was
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