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Guide to Making WordPress SEO-Friendly

One of the most popularly used platforms for content management is WordPress. It offers a number of versions – free and paid, making it flexible for brands in different financial stages. If you are looking to set up a website and blog, you have to ensure that the platform you select has enhanced SEO capabilities. […]

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If SEO is Organic Food, PPC is Processed Food

Analogies seem like the best way to go when trying to explain complex ideas to a beginner, especially when it comes to SEO. There’s a lot of confusion about what works and what doesn’t, and what most people care about is how fast the results will come. SEO companies in Los Angeles have to become […]

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Here Are the Top Was to Bring in More Business

Your company relies on your products and services to maintain itself. And your products and services rely on your marketing strategies to succeed. The way you go about marketing your brand is key to ensuring you keep a steady flow of business coming in. Fortunately, there are multiple ways you can successfully advertise your brand […]

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Market Your Business Online Without Breaking the Budget

Let’s face it, advertising is an expense we all love to hate. The rates are sky high, but the results can be quite profitable. So it’s difficult to truly hate it enough to walk away from it. This is also the reason why a lot of business owners are attracted to online marketing. The costs […]

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Expert Tips for Improving Your Local SEO Strategy

Learning from the pros is the ultimate way to hone your own skills, especially when it comes to internet marketing. Even if you’re using an SEO agency to execute your online marketing strategies, knowing a thing or two about the industry is essential. This can be your way of analyzing whether the methods being used […]

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Use Psychology to Boost Conversion Rates

The mind is a powerful thing to waste. This a very true saying, even in the business world. Knowing how your customers think can help boost your marketing efforts and increase revenue. Those who understand the psychology of consumers excel in their advertising and marketing efforts. It’s almost like magic, but much more strategic. Psychology […]

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Brand Crisis: Is Social Media Better than PR?

It’s every brand’s worst nightmare – getting into a showdown with consumers that tarnishes your squeaky clean image. All of the hard work you’ve put into building up a strong name for your business goes out the window in an instant. We’ve seen this happen time and time again to even the biggest of corporations, […]

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Using Social Media Analytics to Expand Your Business

Growing a business is a lot like planting a garden. It takes careful seeding of ideas and watching them closely to ensure they grow adequately. It’s not enough to employ marketing strategies for your company without carefully analyzing them. In fact, this should be done every step of the way to ensure you’re doing things […]

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